Founded ten years ago in Cambridge (Massachusetts) by young entrepreneurs who want to "redefine how their generation apprehends transportation, Zipcar is now the world's leading car sharing in the world. 325 000 users in over 50 cities in North America and London shared 6500 vehicles. Expanding into more than 140 U.S. campuses and creating "Fastfleet" or "fast fleet" for companies, Zipcar now has a number of users is growing 100% per year since 2004.
Zipcar has initiated several innovations. Latest, a reservation system through a mobile application iPhone. This application is used to find, select and reserve a car. Better still, it can even control the locking and unlocking of doors! An adapted mobile website is also available for other smartphones, offering reservation and geolocation of cars available.
Another innovation, Zipcar offers electric and hybrid vehicles, notably in London where the next step is to provide by 2012, 400 cars in car sharing with about 30% of hybrids.
The company currently generates $ 130 million of revenue, with growth of 30% per year and anticipates go public in 2010.
This dominance is particularly the result of the merger with its main competitor Flexcar in 2007, whose founder Neil Petersen is responsible for importing the concept of car sharing in the United States in 2000 after Discovery of this principle in Switzerland. At the time, he tries to move his project to large groups such as Hertz or Budget rental. No answer from them, he endorsed the public transport Seattle to create in 2000, the first car-sharing company in North America. With a modest investment staff, he started his business with two cars available in the downtown ...